Samsung just leveled up the streaming picture quality game. In what feels like another chapter of the HDR format rivalry between HDR10+ and Dolby Vision, Samsung announced that its TVs are now the first to play HDR10+ titles from Disney+ and Hulu. That means more dynamic tone mapping, richer contrast, and brighter highlights on a huge library of major streaming content.

HDR10+ Comes to Disney+ and Hulu

Disney+ has begun rolling out HDR10+ support for Hulu content inside the Disney+ app, with more Disney+ and Hulu titles on the way. At launch, over 1,000 Hulu titles can now stream in HDR10+. If you have a Samsung TV with the Tizen Disney+ app, you can start watching right away.

Other HDR10+ compatible brands should follow in time, but Samsung owners are first in line here.

This update supports Samsung Crystal UHD models and higher from 2018 forward, including top home theater favorites like the latest Neo QLED 8K and 4K sets, Samsung OLED, The Frame, and even the company's new Micro RGB displays.

Why HDR10+ Matters

HDR10+ is Samsung’s answer to Dolby Vision and uses dynamic metadata to adjust tone mapping scene by scene. While standard HDR10 uses a single brightness profile for the entire show or movie, HDR10+ adapts as the picture changes. That helps preserve bright highlights in daylight scenes without crushing shadow detail in darker moments.

There is also HDR10+ Adaptive, which uses the TV's built-in light sensor to fine tune brightness based on room lighting. Watching a moody drama in the evening or a bright action movie during the day ends up feeling more natural and balanced.

A Growing Streaming Format

Until now, Dolby Vision has held the lead in dynamic HDR streaming. But HDR10+ continues to expand across major apps. Today, you can find HDR10+ content on:

• Disney+
• Hulu
• Amazon Prime Video
• Google TV
• Paramount+
• YouTube

AppleTV+ and Max still use HDR10 or Dolby Vision for now, but this move signals that HDR10+ support across the streaming world is just getting started.

What This Means for Samsung Owners

If you bought a Samsung TV anytime in the last few years, this is great news. Disney and Hulu are among the biggest content platforms in the world, and getting dynamic HDR support makes new releases and classic favorites look more lifelike and cinematic.

It also reinforces Samsung’s long-standing position on HDR formats. Rather than adopting Dolby Vision, Samsung continues to push HDR10+ and invest in its future. With major studio backing and now Disney+ support, that decision looks stronger than ever.

Final Thoughts

Streaming continues to get better, sharper, and more immersive, and dynamic HDR formats are a huge part of that evolution. Samsung owners get a front row seat to this upgrade. HDR10+ support on Disney+ and Hulu adds another layer of depth and realism to some of the most popular content libraries in the world.

At Audio Advice, we love seeing display technology move forward in real ways that benefit home theater fans. Whether you are building a media room from scratch or upgrading your display, format support is a big part of long-term performance. With this update, Samsung gives movie lovers a powerful reason to enjoy HDR10+ streaming today and into the future.

If you have questions about the best displays for HDR performance or how to set up your system for peak picture quality, our team is here to help!